Earlier this month, we hosted an incredible online seminar titled "Charting the Digital Media Frontier: Opportunities for Better Public Engagement," which attracted over 400 senior civil servants in Hong Kong - breaking our attendance record! 🎉
4 Key Highlights from This Year's Session:
Threats of Deep Fakes 🚫: Guest speaker Keith Li provided invaluable insights into the challenges posed by deep fakes. This topic is crucial not only for public services but also for corporate managers navigating digital landscapes.
Digital Medals 🏅: We explored the digital strategies behind international sports events, featuring a special guest appearance by Aneesh Madani. We highlighted notable campaigns from Mainland China, offering inspiration for Hong Kong's upcoming 15th National Games.
Future-Proof Communication Trends 📱: The discussion included forward-thinking communication and social media trends, focusing on the new online culture and the potential of Generative AI.
Foresights & Forward Thinking 🔮: We emphasized the importance of foresight in navigating emerging technologies and evolving communication tactics.
Embracing a Growth Mindset
A Growth Mindset is essential for leaders in today’s fast-paced digital landscape. Our seminar showcased the innovative content created by GenZ, the trendsetters of our time 📸. This is a call to all leaders and communication enthusiasts: embrace the future with a growth mindset! By understanding and adapting to micro-trends in the digital world, we can foster a more connected community.
Bridging Generational Gaps
For me, organizing this event transcends business objectives. It’s about bridging cultural gaps among generations. We aimed to provide insights into GenZ and the micro-cultures online, helping participants - many of whom aren’t part of GenZ—better understand the digital landscape.
🙏 A huge thank you to everyone who has supported me on this meaningful journey! This event truly exemplifies the power of teamwork, as collaboration among the speakers and the entire organizing team made it all possible.
Together, we can create lasting impacts and foster a more connected community.
More about Margot Ling, Founder of The Cultural Programs - TCP Growth Ltd.
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